AdWomen

The feminine side of advertising

Monthly Archives: January 2010

Campañas de Moda Primavera-Verano 2010 (PARTE II)

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Jan
26,
2010
0
campañas de moda primavera verano Parte II

Seguimos con la pressentación de las campañas publicitarias más importantes de la industria de la moda. Si no te has sentido identificada con ninguna de las marcas de la primera parte, aqui tienes más. Emporio Armani

Fashion Campaigns Spring-Summer 2010 (PART II)

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Jan
26,
2010
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campañas de moda primavera verano Parte II

We continue with the advertising campaigns exposure of the most important fashion brand. If you have not felt identified with any of the marks of the first part, here you have more for choose. Emporio Armani

Campañas de Moda Primavera-Verano 2010 (PARTE I)

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Jan
19,
2010
0
Campañas de moda primavera verano Parte I

Os presentamos las campañas de las marcas de moda para la temporada de primavera-verano 2010. Estas campañas son un arma publicitaria en términos editoriales. Son las imágenes con las que la marca se renueva y posiciona en el mercado y … Continue reading

Fashion Campaigns Spring-Summer 2010 (PART I)

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Jan
19,
2010
0
Fashion Campaigns Spring-Summer 2010 (PART I)

We present you the campaigns of fashion brands for spring-summer 2010. These campaigns are an advertising weapon in editorial terms. The mark is renewed and positioned in the market with these images. And these campaigns are an indicator of who … Continue reading

¿Qué anuncia esta gráfica?

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Jan
19,
2010
0
¿Qué anuncia esta gráfica?

What announcing this graph?

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Jan
19,
2010
0
What announcing this graph?

The new advertising strategy of Reedbok: Jukari

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Jan
15,
2010
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Jukari

  The Reedbok market share has declined in recent years, although the brand was bought by Adidas four years ago. To solve this, Reebok has decided to return to its origins and focus on women as a target audience, the … Continue reading

La nueva estrategia publicitaria de Reedbok: Jukari

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Jan
15,
2010
0
Jukari

La cuota de mercado de Reedbok ha descendido en los últimos años, a pesar de que la marca fuera comprada por Adidas hace cuatro. Para solventar esto, Reebok ha decidido volver a sus orígines y concentrarse en la mujer como … Continue reading

‘Career women make bad mothers’

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Jan
11,
2010
0
'Career women make bad mothers'

  The campaign made by the creative director Garry Lace, of Beta agency, has generated much controversy in England, especially between the women. The objective of Garry Lace was to show the power of outdoor advertising as an alternative to … Continue reading

‘Las mujeres que trabajan son malas madres’

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Jan
11,
2010
2
'Career women make bad mothers'

  La campaña realizada por el director creativo Garry Lace, de la agencia Beta, ha generado mucha polémica en Inglaterra, especialmente entre las mujeres. El objetivo de Lace era mostrar el poder de la publicidad exterior como una alternativa a la … Continue reading

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