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What is this ad announcing?

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Jun
20,
2011
31

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What is this ad announcing?

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The answer is:

This belgian campaign, called “Reborn to be alive”, promotes organ donation. Its slogan is “Becoming a donor is probably your only chance to get inside her.”

Advertising Agency: Duval Guillaume, Brussels
Executive Creative Director: Katrien Bottez, Peter Ampe
Creative Director: Katrien Bottez, Peter Ampe
Art Director: Katrien Bottez
Copywriter: Peter Ampe

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