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Agency: Leo Burnett Shanghai, China
Executive Creative Directors: Amanda Yang and Gordon Hughes
Creative Director: Forest Young
Copywriters: Amanda Yang, Donna Dong
Art Directors: Amanda Yang, Gordon Hughes, Handsome Wong, Forest Young Wei-Jun Lin
Designers: Handsome Wong, Haibo Huang
Illustrator: Dicky Lui
Photography: Henry Gan and Dean Lee
Print Production: John Gu
“If the great advance of the 20th century was the inclusion of women as equals in society, then an even greater advance in the 21st century will be the incorporation of women’s thinking.”
Fresh news related to the female world of advertising: new products, differentiating strategies, surveys, books and the latest news about the women presence and performance in the most important advertising festivals around the world.
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