AdWomen

The feminine side of advertising

VOGUE EYEWEAR FASHION CLOSET

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Jul
2,
2010
0

Durante el mes de junio Vogue Eyewear puso en marcha un concurso en Internet y en los centros comerciales de diferentes ciudades del mundo. Su objetivo era acercar las últimas tendencias de la marca al público femenino. Para desarrollar esta … Continue reading

Real families?

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May
31,
2010
0

Although I have allways been in favour of diversity I think that being a mother potentiated my contributions as a professional in advertising, a small grain of sand  for the integration of our society. After reviewing a number of commercials … Continue reading

¿Familias reales?

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May
31,
2010
2

Aunque siempre defendí el promover la diversidad, creo que el ser madre potenció en mí  el aportar desde mi profesión de publicitaria, un granito de arena para la integración de la sociedad. Después de volver a visualizar una serie de … Continue reading

Heroínas del hogar

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May
17,
2010
11

Desde hace ya un tiempo, las marcas de productos de limpieza se han empeñado en mostrarnos en sus anuncios a mujeres intrépidas que se toman las tareas del hogar como súper misiones secretas de las que depende el destino del … Continue reading

Home heroines

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May
17,
2010
0

For the last few years, the brands that sell cleaning products have strived to show in their ads intrepid women who assume home tasks as super secret missions to save the world. They use characters from the future, elite training, … Continue reading

Portfolio Night 8: The opportunity for creative young women

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May
13,
2010
0

On May 20 there will be the new edition of Portfolio Night in 39 cities worldwide. An event where the best creative directors of agencies will made available to young creative to see their work and value it. Portfolio Night … Continue reading

Portfolio Night 8: La oportunidad para las jóvenes creativas

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May
13,
2010
1

Se acerca la nueva edición de Portfolio Night que se celebrará el 20 de mayo en 39 ciudades del mundo. Un evento donde los directores creativos de las mejores agencias se ponen a disposición de los jóvenes creativos para ver … Continue reading

‘Quattro for Women Bikini’ Campaña de Wilkinson

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May
10,
2010
0

Después de haber triunfado en Francia, Alemania e Inglaterra llega a España el nuevo producto de Wilkinson llamado ‘Quattro for Women Bikini’ con la intención de hacerse un hueco importante en el mercado de la depilación femenina. Es el primer … Continue reading

‘Quattro for Women Bikini’ Wilkinson campaign

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May
10,
2010
0

  After it’s success in France, Germany and England, the Wilkinson’s new product called ‘Quattro for Women Bikini’ arrive to Spain with the intention of becoming an important gap in the market for female depilation. It is the first device … Continue reading

Made with Love in Spain

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Apr
28,
2010
0

Wonders is a footwear brand that premieres positioning summarized in the claim “Made with Love in Spain”, which claims the national origin of your product and its implications for quality. Because according to the company, “the Spanish sell.” Imaginarte agency … Continue reading