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Posts Tagged ‘creativity by women’
BRINGS A FEMININE TOUCH TO “MINI” AND WIN A LAPTOP
Wednesday, October 14th, 2009
Is there a prototype car for women? I hope not. I refuse to think that my brain works like that of more than half the world population. What a bore! What is certain is that we have … certain preferences. Like them.
JENNIFER’S DREAM
Thursday, October 8th, 2009
Aquarius and Tuenti hurled into cyberspace a simple idea: “Send your dreams.” The winner of the contest message would star the new outdoor advertising campaign for this drink. Through its website, more than 1,500 people submitted their choices.
FEMALE EYE FESTIVALS
Wednesday, September 30th, 2009
Over recent months, AdWomen has followed the trail of the female presence in the international advertising festival’s most important moment. Women who like creative, opinion forming and jurors have left their mark on such emblematic events like the 50th anniversary of the “Clio Awards” in the “FIAP” Iberoamerican Advertising Festival, considered the most important Hispanic; ” El Sol, “Latin American Festival of advertising communication,” which takes place in San Sebastian, or more recently at Cannes Lions, the most important advertising festival in the world whose last edition was held last June.
¨We’ve just entered the scene. We are pioneers¨ - an interview with Uschi Henkes, Executive Creative Director and founder of Zapping/M&CSaatchi, Cannes Lions 2009 jury member
Friday, June 26th, 2009
¨Our presence in important meetings and projects is still not usual. What we find there is a very masculine world, built many hundreds of years ago, that needs time to change. No panic, patience, we try harder and this is, maybe, that characteristic difference you’re asking for.¨
AdWomen speaks with Uschi Henkes – Executive Creative Director and founder of Zapping/M&CSaatchi, Cannes Lions 2009 jury member in the PRESS category.
