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The feminine side of advertising
The feminine side of advertising
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Valerie Cheng‘s Executive Creative Director at JWT/XM Singapore and these days she’s judge in Digital & Mobile jury. We’ve spoken to Valerie and she’s told us her experience at Spikes Asia Award 2011. Many thanks for your collaboration Valerie! “One … Continue reading
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As each year, Spikes Asia Awards will have the best professionals of advertising industry in its juries. These juries composed by 9 women and over 60 men must value thousands of campaigns in eight categories: Film, Print, Outdoor & Radio, … Continue reading
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Next week, Spikes Asia Awards will be held and the best professionals of advertising industry will meet during three days. This festival, which will take place in Singapore from 18th to 20th September, will celebrate its silver jubilee. During 25 … Continue reading
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The Spikes Asia 2010 Advertising Festival has finished a week ago in Singapure. This yearthe festival gave 273 Spikes Asia Trophiesaward across 11 categories and brought together almost 1,400 people connected to Asia Pacific’s advertising industry. Below, you can watch … Continue reading
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El festival publicitario Spikes Asia 2010 finalizó la semana pasada en Singapure. Este año el festival ha entregado 273 Trofeos Spikes Asia repartidos en 11 categorías y ha congregado a casi 1400 personas del mundo de la industria publicitaria de … Continue reading
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“No defiendo ningún tipo de discriminación positiva pero espero que cada vez más mujeres lleguen a ser invitadas como jurados debido a sus logros profesionales” Svetlana Copic, Subdirectora Creativa de New Moment New Ideas Company, en Serbia ha ganado numerosos … Continue reading
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“I am not advocating any kind of positive discrimination but I hope that more and more women will get to position to be invited to the juries due to their professional achievements.” Svetlana Copic, Deputy Creative Director, New Moment New … Continue reading
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Yo misma he sido una chica, una virgen, una novia. Ahora soy una hija, una esposa y una madre. Pero con todo esto adentro, se que necesitas muchos más insights para crear una gran campaña. Yoo Shin Lee es Directora … Continue reading
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I used to be a girl, virgin, girlfriend. I'm now a daughter, wife, and mom. But with all this in me, I also know that there is much more needed (insights) to create a great campaign. Yoo Shin Lee, Creative … Continue reading
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¨Nuestra presencia en las reuniones importantes y proyectos no es todavía algo habitual. Lo que encontramos allá, es un mundo dominado por los hombres, un mundo construido hace cientos años, que necesita tiempo para cambiar. Sin pánico, paciencia, nosotras intentamos … Continue reading
