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The feminine side of advertising
The feminine side of advertising
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A research carried out by Ben Barry, researcher at Cambridge University, shows that women do not feel identified with very slim, young and white models. The research includes a sample of 2000 women from the UK, US, China, India, Canada, … Continue reading
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Un estudio llevado a cabo por Ben Barry en la Universidad de Cambridge prueba que las mujeres no se sienten identificadas con las modelos delgadísimas, jovencísimas y blanquísimas de los anuncios. El estudio, que aún se está llevando a cabo … Continue reading
“If the great advance of the 20th century was the inclusion of women as equals in society, then an even greater advance in the 21st century will be the incorporation of women’s thinking.”
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