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The feminine side of advertising
The feminine side of advertising
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Although I have allways been in favour of diversity I think that being a mother potentiated my contributions as a professional in advertising, a small grain of sand for the integration of our society. After reviewing a number of commercials … Continue reading
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Aunque siempre defendí el promover la diversidad, creo que el ser madre potenció en mí el aportar desde mi profesión de publicitaria, un granito de arena para la integración de la sociedad. Después de volver a visualizar una serie de … Continue reading
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Como mujer he estado expuesta en los últimos años a una cantidad enorme de pulicidades que muestran diferentes estereotipos de mujeres. Una campaña con mucha trascendencia en la Argentina ha sido “Por La belleza real” de Dove. En la misma, … Continue reading
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As a woman I have been exposed during the last years to a great number of adverstisings which show different types of women characteristics. One of these campaigns which carried on a great impact in Argentina was “Real Beauty” by … Continue reading
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This new column from Buenos Aires, arose alter being a frequent and fan reader of Adwomen. It intends to be an additional contribution to the world wide exchange of views and ideas, and to enlarge the net that allows us … Continue reading
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Esta nueva columna desde Buenos Aires, Argentina es una idea que me surgió después de un tiempo de ser lectora fan de Adwomen! La idea es aportar noticias, tendencias, comentarios y dar a conocer la labor de un montón de … Continue reading