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The feminine side of advertising

Tag Archives: Cannes Lions 2010

Why is it the success of the campaign “The man your man Could smell like” from Old Spice?

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Oct
26,
2010
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The Old Spice brand of cosmetics has managed to increase sales with this ad campaign “The man your man could smell like”. Also won the Film Grand Prix at the Cannes Lions Festival 2010, made by Wieden + Kennedy.

¿A qué se debe el éxito de la campaña “The man your man could smell like” de Old Spice?

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Oct
26,
2010
2

La marca de cosméticos Old Spice ha conseguido aumentar sus ventas con esta campaña publicitaria “The man your man could smell like”. Además se hizo con el Grand Prix de Film en el Festival Cannes Lions 2010, realizado por Wieden … Continue reading

El lado femenino de los festivales publicitarios.

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Jun
23,
2010
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Adwomen ha creado una página en Facebook sobre el lado femenino de los festivales de publicidad. El lanzamiento de la página ha coincidido con el inicio de la 57º edición del Festival de Cannes Lions. En ella encontraréis vídeos con … Continue reading

The femenine side of the advertising festivals

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Jun
23,
2010
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AdWomen has created a Facebook page about the feminine side of the advertising festivals. The launch has coincided with the beginning of the 57th Festival de Cannes Lions. On page you will find videos with interviews of jurors such as … Continue reading