AdWomen

The feminine side of advertising

Tag Archives: coches

“It’s only hair” Jeep Campaign 2010

by No Comments

Jan
7,
2010
0

  “40% of Jeep’s consumers are women”   Global Hue (Michigan) was the creative agency of Jeep’s new campaign in the U.S.A “I Live. I Ride. I am. Jeep”.   They seized the Thanksgiving Day to launch the campaign in … Continue reading

“It’s only hair” Campaña de Jeep 2010

by No Comments

Jan
7,
2010
0

“El 40% de consumidores de Jeep son mujeres” Global Hue(Michigan) fue la agencia creadora de la nueva campaña de Jeep en EEUU “I Live. I Ride. I am. Jeep.” para dar a conocer el nuevo look de la marca. Aprovecharon … Continue reading

¿Qué hace una mujer con un coche?

by No Comments

Feb
27,
2009
0

What can do a woman with a car?

by No Comments

Feb
27,
2009
0

Sit on the bonnet, without any doubt. . . . But, what can happen if she doesn't take care? .

Women buy the 50% of cars

by No Comments

Feb
9,
2009
0

Despite the fact that cars are not men only-area any longer, marketers keep ignoring women at car dealers and they turn to men. That may be the reason why 77% of women prefer to go to a dealer accompanied by … Continue reading

Las mujeres compran el 50% de los coches

by No Comments

Feb
9,
2009
0

Los coches ya no son cosa de hombres. Sin embargo, los comerciales continúan ignorando a las mujeres que se acercan a un concesionario y se dirigen a los hombres que las acompañan. Esta puede ser la razón por la que … Continue reading