AdWomen

The feminine side of advertising

Tag Archives: creativity for women

Controversial Nike’s campaign for women

by 12 Comments

Jun
23,
2011
12

Print ads made by the agency Wieden & Kennedy, which show different body parts of women. With this campaign, Nike wanted to target real women. However, it received a lot of criticisms because it was considered that it showed neither … Continue reading

Domestic Violence Hotline “Mercy Street”

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Jun
14,
2011
0

Agency: Y&R Chicago Creative Director: Ken Erke Director: Dave Meyers Production: @radical.media (London) Producer: Jim Bouvet, Brian Smego Music: Emoto Brand: Coalition Against Battered Women VISUAL EFX: MPC

Can you understand women?… Manslater is your salvation

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Dec
22,
2010
0

  In the history of mankind, man has always have a handicap to understand what women really want to mean. Manslater grew from this idea, a word translator subtle mind of man is not prepared to interpret, without bitterness. But … Continue reading

¿Tienes problemas para entender a las mujeres?…Manslater es tu solución

by 2 Comments

Dec
22,
2010
2

En la historia de la humanidad, el hombre siempre ha tenido un handicap para interpretar lo que las mujeres quieren decir. De ahí nace Manslater, un traductor de palabras sutiles que la mente de los hombres no esta preparada para … Continue reading

Monica Taylor y Kathy Hepinstall, Directoras Creativas de la campaña Montage para Target Store

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Nov
24,
2010
0

Advertising Agency: Wieden+Kennedy, Portland OR, USA Creative Directors: Monica Taylor, Kathy Hepinstall

Target Store creativity made by Monica Taylor and Kathy Hepinstall

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Nov
24,
2010
0

Advertising Agency: Wieden+Kennedy, Portland OR, USA Creative Directors: Monica Taylor, Kathy Hepinstall Art Director: Rob Kendall Copywriter: Jason Kreher EP: Ben Grylewicz Producers: Hayley Goggin, Melanie Fedunok Production Co: Hungry Man Director: Wayne McClammy Editorial: FEEDTHEWALRUS Editor: Adam Jenkins Assistant: … Continue reading

Schick Quattro para Mujeres, creatividad de quien?

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Nov
17,
2010
0

 

Schick Quattro for Women, Whose creativity?

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Nov
17,
2010
0

   

Barbie creativity made by Kristina Duncan

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Nov
4,
2010
0

Advertising Agency: Firedrill Productions Creative Director: Kristina Duncan Creative Supervisor: Rosina Weitekamp Broadcast Producer: Chantal Houle Director: Peyton Wilson DP: Nicole Whitaker Executive Producer: Loretta Jeneski, Michael Degan Mattel/Barbie Marketing: Stephanie Cota Aired: October 2010 Doctor, teacher, mother, princess. The … Continue reading

Cuando crezca quiero ser como Barbie

by 2 Comments

Nov
4,
2010
2

Médico, profesora, mamá, princesa. La muñeca de las mil caras vuelve a la carga en EEUU con una campaña más emocional y menos estereotipada. Barbie ya no es la muñeca de largas piernas que soñaba con Ken. Ahora es una … Continue reading