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The feminine side of advertising
The feminine side of advertising
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“En los años 70 éramos un 15% en la Facultad. Hoy son más del 60 %” Le molesta que las agencias de prensa tradicionales las tachen de feministas. Cristina P.Fraga, Presidenta de Ameco (Asociación Española de Mujeres profesionales de los … Continue reading
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“In the 60s’ at the University, we were the 15%. Today women are more than 60%” It bothers her that the traditional media agencies consider them all feminists. Cristina P. Fraga, President of Ameco (Spanish Association of Media Professional Women) … Continue reading
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“No defiendo ningún tipo de discriminación positiva pero espero que cada vez más mujeres lleguen a ser invitadas como jurados debido a sus logros profesionales” Svetlana Copic, Subdirectora Creativa de New Moment New Ideas Company, en Serbia ha ganado numerosos … Continue reading
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“I am not advocating any kind of positive discrimination but I hope that more and more women will get to position to be invited to the juries due to their professional achievements.” Svetlana Copic, Deputy Creative Director, New Moment New … Continue reading
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Cuba, mujeres y medios de comunicación son los tres ingredientes fundamentales de las jornadas “Mujeres del Sur en los Medios. Herramientas para una comunicación con perspectiva de género ” organizadas por la asociación Euskadi Cuba. La sede de la Agencia para el … Continue reading
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Cuba, women and the media are the three fundamental ingredients of the conferences “Southern Women in the Media. Tools for communication with a gender perspective” organized by the association Euskadi-Cuba. The headquarters of the Agency for Volunteering and … Continue reading
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Después de la resaca de los últimos festivales, Concha Wert, la Gerente del Club de Creativos nos da su opinión sobre la situación actual de las mujeres en publicidad. AdWomen: Enhorabuena por el éxito de la publicación de las 10 … Continue reading
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After many days filled with information about advertising festivals, Concha Wert, the Manager of The Club of Creatives (Spain) gives us her opinion about the situation of women in nowadays advertising. AdWomen: Congratulations for the success of The 10 Best … Continue reading
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Christina Knight es Directora Creativa en Ogilvy Estocolmo. Estudió cine y literature, lo que la llevó al EF Language Schools para estudiar ventas y marketing. Allí descubrió la diversión de escribir. Después de un año en Berghs School of Communication … Continue reading
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Christina Knight is Creative Director at Ogilvy Stockholm. She studied film and literature brought her into sales and marketing at EF Language Schools where she discovered the joy of copywriting. After a year at Berghs School of Communication in Stockholm … Continue reading
