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The feminine side of advertising
The feminine side of advertising
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Al parecer las únicas personas que consumen cerveza, o al menos la gran mayoría de ellas, son hombres. Los datos nos demuestran que el 40 % de mujeres en España y el 20% en países como Alemania disfrutan de un … Continue reading
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It may seem that men are the only ones who drink beer, or at least they’re the vast majority. Data show that 40% of women in Spain and 20% of women in Germany enjoy sipping their cold beer. However, … Continue reading
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Grupo Consultores has just published the Yearbook of Best Spanish Advertising Agencies and Kika Samblás, the general director of the group, has been interview by Mujeres y Cia. Kika says that the number of creative women in agencies is increasing: … Continue reading
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Grupo Consultores acaba de publicar el Anuario de las Mejores Agencias de Publicidad en España y en Mujeres y Cia nos encontramos con una interesante entrevista a Kika Samblás, directora general del grupo. En la entrevista, Kika señala el crecimiento … Continue reading
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Buscando nuevos puntos de vista sobre el papel de la mujer en la publicidad hemos encontrado este documento elaborado por el Ministerio de Trabajo y Asuntos Sociales en colaboración con la Secretaria de Politicas de Igualdad y el Instituto de … Continue reading
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While searching for the fresh perspectives on a women's role in advertising we have found this document: It's elaborated by the Ministry of Work and Welfare (the Spanish one) in the cooperation with the Secretary of Equality and Women's Institute … Continue reading
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In a commercial break of the Ministry of Economy and Treasury of the Government of Spain, a female psychologist recommends to a male patient to leave his work and forgets his wife because "she absorbs all their positive energy ". … Continue reading
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En un anuncio del que es responsable el Ministerio de Economía y Hacienda del Gobierno de España, se escucha una voz femenina de una psicóloga que recomienda a un paciente que deje su trabajo y olvide a su mujer porque … Continue reading
