AdWomen

The feminine side of advertising

Tag Archives: family

Real families?

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May
31,
2010
0

Although I have allways been in favour of diversity I think that being a mother potentiated my contributions as a professional in advertising, a small grain of sand  for the integration of our society. After reviewing a number of commercials … Continue reading

¿Familias reales?

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May
31,
2010
2

Aunque siempre defendí el promover la diversidad, creo que el ser madre potenció en mí  el aportar desde mi profesión de publicitaria, un granito de arena para la integración de la sociedad. Después de volver a visualizar una serie de … Continue reading

Moms are the only ones who will keep on shopping during the crisis

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Jan
28,
2009
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Every year moms spend $2.1 trillions in the US, with projection of reaching $3 trillions by 2012, informs Maria Bailey, CEO at BSM Media. This Group growths and is loyal to products and services. Now more than ever it's important … Continue reading

Las madres son las únicas que no dejarán de comprar durante la crisis

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Jan
28,
2009
0

Las madres gastan 2.1 trillones de dólares al año en EEUU y se prevé que en 2012 se llegue a los 3 trillones. Estos son los datos que aporta Maria Bailey, CEO de BSM Media. Este grupo de consumidoras ofrece … Continue reading