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The feminine side of advertising
The feminine side of advertising
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“October 31st Enjoy the scariest night of the year”
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“October 31st, Enjoy the scariest night of the year” Advertising Agency: JWT, Rome, Italy Executive Creative Director: Pietro Maestri Creative Directors: Bruno Bertelli, Cristiana Boccassini Art Director: Daria Albanese Copywriter: Fabio Caputi Account Executive: Giada Salerno Photographer: Giovanni Pirajno Post production: … Continue reading
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JENNY HOLZER. Gallípolis (Ohio), 1950 En todo un hito de la creación femenina a nivel internacional gracias a sus directos, sugerentes y novedosos formatos, a través de los que nos lanza todo tipo mensajes. Alternando conceptos que se mueven entre … Continue reading
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JENNY HOLZER. Gallípolis (Ohio), 1950 In the whole milestone of the feminine creation worldwide thanks to your direct, suggestive and new formats, across which all kinds launches her messages. Alternating concepts that move among the reality and the fiction, among … Continue reading
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¿Existe un prototipo de coches para mujeres? Espero que no. Me niego a pensar que mi cerebro funcione igual que el de más de la mitad de la población mundial. ¡Qué aburrimiento! Lo que … Continue reading
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Is there a prototype car for women? I hope not. I refuse to think that my brain works like that of more than half the world population. What a bore! What is certain is that we have … certain … Continue reading
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Tuenti y Aquarius lanzaban al ciberespacio una idea sencilla: “Envíen sus sueños”. El mensaje vencedor del concurso protagonizaría la nueva campaña de publicidad exterior de este refresco. A través de sus páginas web, más de 1.500 personas enviaron su … Continue reading
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Aquarius and Tuenti hurled into cyberspace a simple idea: “Send your dreams.” The winner of the contest message would star the new outdoor advertising campaign for this drink. Through its website, more than 1,500 people submitted their choices.
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A friendly looking grandpa invites Internet users to join him and have a ride with his "canarito", a Ford Corcel Standard from 1974. Since then starts the real mess… For a momet we leave Cannes and move to Brasil, to meet Ivy … Continue reading
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Un simpático viejito, invita a los internautas a dar una vueltita con él en su “canarito”, un Ford Corcel Standard 1974. A partir de ese momento el paseo se llena de sorpresas… Por un solo momento … Continue reading
