AdWomen

The feminine side of advertising

Tag Archives: moda

ON+OFF! Women Secret lanza una colección que nace online para salir a la calle con un toque de RSC

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Oct
15,
2010
5
ON+OFF! Women Secret lanza una colección que nace online para salir a la calle con un toque de RSC

Las marcas empiezan a escuchar a sus clientes y se nota. Cada vez más surgen iniciativas tan novedosas como alentadoras. Por fin, el talento anónimo toma las riendas del mágico mundo de los productos, logrando que el mundo virtual se … Continue reading

ON+OFF! Woman Secret has a new collection that has been inspired by the net and has a touch of Corporate Social Responsibility too

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Oct
15,
2010
0
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  It is now a fact that Brands are listening to their customers, and probably they are getting better at it every day. Finally, anonymous people’s talent is coming out to become part of the magical world of products. This … Continue reading

Desfile de productos tecnologicos en la Semana de la Moda de Nueva York

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Dec
14,
2009
0
Desfile de productos tecnologicos en la Semana de la Moda de Nueva York

Memorex realizó una encuesta a los consumidores y el 70% de las mujeres dijeron sentirse olvidadas cuando se presentan nuevos productos electrónicos en el mercado, también que sentían que el marketing en el punto de venta y digital se centraba … Continue reading

Parade of technological products in New York Fashion Week

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Dec
14,
2009
0
Semana de la Moda de Nueva York

Memorex conducted a customer survey and 70% of women said they felt neglected when there are new electronic products in the market, also felt that marketing in the digital point of sale and only focused on attracting a male audience. … Continue reading

PROSUMIDORA 3.0.

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Nov
16,
2009
0
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La tienda on-line de moda femenina indie “mod-cloth” ha realizado una iniciativa que, como resultado, se ha convertido en una eficaz herramienta de marketing. Tienda que descubrí gracias a lookbook, escaparate fashionista mundial.

PROSUMER 3.0

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Nov
16,
2009
0
modcloth4

On-line indie woman clothes “Mod-Cloth” has developed an iniciative that has got an efficient marketing tool as a result. Shop that I discovered thanks to lookbook, the fashion world showcase. The store sells different kind of clothes. There's no problem … Continue reading

PRODUCT PLACEMENT, MUJERES Y SEXO (en Nueva York)

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Nov
13,
2009
1
vogue-sarah-jessica-parker-21-300x206

Si hablamos de product placement dirigido a mujeres, puede haber muchos casos que nos vengan a la cabeza, quizás por el tradicional rol que ha jugado y juega la mujer como principal decisor de compra familiar (alimentos y lácteos en … Continue reading

PRODUCT PLACEMENT, WOMEN AND SEX (in the city)

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Nov
13,
2009
0
vogue-sarah-jessica-parker-21-300x206

  When talking about Product Placement for women, there can be lots of different cases that ring the bell, maybe because of the role that women have traditionally played as the deciders of what to buy for the family. A … Continue reading

DE LOS RETOQUES VIRTUALES A LOS RETOQUES REALES

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Nov
6,
2009
4
models

Teniendo en cuenta el debate que se estableció en torno al post Photoshop: ¿uso o abuso? He querido dar un nuevo enfoque al asunto. La verdad, es que personalmente estoy de acuerdo con todo lo que comentasteis. Parece ser una cortina … Continue reading

FROM DIGITAL TO REAL LIFE RETOUCHING

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Nov
6,
2009
0
models

  Due to the discussion started on the elder post Photoshop: ¿use o abuse? I am going to give the debate a new approach. Personally, I agree with everything we talked on the other post. The law proposal seems to … Continue reading