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The feminine side of advertising
The feminine side of advertising
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Las marcas empiezan a escuchar a sus clientes y se nota. Cada vez más surgen iniciativas tan novedosas como alentadoras. Por fin, el talento anónimo toma las riendas del mágico mundo de los productos, logrando que el mundo virtual se … Continue reading
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It is now a fact that Brands are listening to their customers, and probably they are getting better at it every day. Finally, anonymous people’s talent is coming out to become part of the magical world of products. This … Continue reading
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Memorex realizó una encuesta a los consumidores y el 70% de las mujeres dijeron sentirse olvidadas cuando se presentan nuevos productos electrónicos en el mercado, también que sentían que el marketing en el punto de venta y digital se centraba … Continue reading
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Memorex conducted a customer survey and 70% of women said they felt neglected when there are new electronic products in the market, also felt that marketing in the digital point of sale and only focused on attracting a male audience. … Continue reading
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La tienda on-line de moda femenina indie “mod-cloth” ha realizado una iniciativa que, como resultado, se ha convertido en una eficaz herramienta de marketing. Tienda que descubrí gracias a lookbook, escaparate fashionista mundial.
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On-line indie woman clothes “Mod-Cloth” has developed an iniciative that has got an efficient marketing tool as a result. Shop that I discovered thanks to lookbook, the fashion world showcase. The store sells different kind of clothes. There's no problem … Continue reading
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Si hablamos de product placement dirigido a mujeres, puede haber muchos casos que nos vengan a la cabeza, quizás por el tradicional rol que ha jugado y juega la mujer como principal decisor de compra familiar (alimentos y lácteos en … Continue reading
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When talking about Product Placement for women, there can be lots of different cases that ring the bell, maybe because of the role that women have traditionally played as the deciders of what to buy for the family. A … Continue reading
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Teniendo en cuenta el debate que se establecióÂ en torno al post Photoshop: ¿uso o abuso? He querido dar un nuevo enfoque al asunto. La verdad, es que personalmente estoy de acuerdo con todo lo que comentasteis. Parece ser una cortina … Continue reading
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Due to the discussion started on the elder post Photoshop: ¿use o abuse? I am going to give the debate a new approach. Personally, I agree with everything we talked on the other post. The law proposal seems to … Continue reading