AdWomen

The feminine side of advertising

Tag Archives: Nueva York

“It’s only hair” Jeep Campaign 2010

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Jan
7,
2010
0

  “40% of Jeep’s consumers are women”   Global Hue (Michigan) was the creative agency of Jeep’s new campaign in the U.S.A “I Live. I Ride. I am. Jeep”.   They seized the Thanksgiving Day to launch the campaign in … Continue reading

“It’s only hair” Campaña de Jeep 2010

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Jan
7,
2010
0

“El 40% de consumidores de Jeep son mujeres” Global Hue(Michigan) fue la agencia creadora de la nueva campaña de Jeep en EEUU “I Live. I Ride. I am. Jeep.” para dar a conocer el nuevo look de la marca. Aprovecharon … Continue reading

Desfile de productos tecnologicos en la Semana de la Moda de Nueva York

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Dec
14,
2009
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Memorex realizó una encuesta a los consumidores y el 70% de las mujeres dijeron sentirse olvidadas cuando se presentan nuevos productos electrónicos en el mercado, también que sentían que el marketing en el punto de venta y digital se centraba … Continue reading

Parade of technological products in New York Fashion Week

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Dec
14,
2009
0

Memorex conducted a customer survey and 70% of women said they felt neglected when there are new electronic products in the market, also felt that marketing in the digital point of sale and only focused on attracting a male audience. … Continue reading

PRODUCT PLACEMENT, MUJERES Y SEXO (en Nueva York)

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Nov
13,
2009
1

Si hablamos de product placement dirigido a mujeres, puede haber muchos casos que nos vengan a la cabeza, quizás por el tradicional rol que ha jugado y juega la mujer como principal decisor de compra familiar (alimentos y lácteos en … Continue reading

PRODUCT PLACEMENT, WOMEN AND SEX (in the city)

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Nov
13,
2009
0

  When talking about Product Placement for women, there can be lots of different cases that ring the bell, maybe because of the role that women have traditionally played as the deciders of what to buy for the family. A … Continue reading

Mango knows how to get along with women

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Jan
27,
2009
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Mango fashion brand is present in all the continents and chooses the best way to get along well with women of each continent. Smart, in vogue and inexpensive. Mango has set up its stores in the world's most important cities, … Continue reading

Mango sabe cómo llegar a las mujeres

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Jan
27,
2009
0

La marca de moda Mango se ha expandido a todos los continentes y en cada uno de ellos elige la mejor manera de conectar con las mujeres: su público objetivo. Con una imagen de moda elegante, a la última y … Continue reading

Barack Obama about women

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Jan
20,
2009
0

“We assume that women are the backbone of our families, but we often ignore the fact that women are the backbone of our middle class.” In these words the new president of the USA has referred to women during “Women … Continue reading

Barack Obama y las mujeres

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Jan
20,
2009
0

“Damos por sentado que las mujeres son la columna vertebral de nuestras familias, pero con frecuencia ignoramos el hecho que las mujeres también son la columna vertebral de nuestra clase media”. Así hablaba, el nuevo presidente de los EE.UU en … Continue reading