AdWomen

The feminine side of advertising

Tag Archives: virality

Why is it the success of the campaign “The man your man Could smell like” from Old Spice?

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Oct
26,
2010
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The Old Spice brand of cosmetics has managed to increase sales with this ad campaign “The man your man could smell like”. Also won the Film Grand Prix at the Cannes Lions Festival 2010, made by Wieden + Kennedy.

¿A qué se debe el éxito de la campaña “The man your man could smell like” de Old Spice?

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Oct
26,
2010
2

La marca de cosméticos Old Spice ha conseguido aumentar sus ventas con esta campaña publicitaria “The man your man could smell like”. Además se hizo con el Grand Prix de Film en el Festival Cannes Lions 2010, realizado por Wieden … Continue reading

Femenine creativity without limit

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Nov
11,
2008
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Anyone can have fresh ideas! But one Irish girl made them come true. One day she just grabbed the camera and she has recorded herself dancing. After few time almost 3 millions of people have watched her dancing. From that … Continue reading

Creatividad femenina sin cuarteles

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Nov
11,
2008
0

Ideas frescas, las puede tener cualquiera. Pero una chica irlandesa se ha salido con la suya. Un día cogió una cámara de vídeo y grabó a sí misma bailando. En poco tiempo casi 3 millones de personas la han visto. … Continue reading