AdWomen

The feminine side of advertising

Tag Archives: women

Women Of Tomorrow

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Dec
20,
2011
0
womenoftomorrow

Nielsen, a global information and measurement company with leading market positions in marketing and consumer information, has published the study “Women of Tomorrow” where has polled nearly 6,500 women in 21 countries throughout Asia Pacific, Europe, Latin America, Africa and … Continue reading

Special packaging so as to raise Breast Cancer Awareness

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Nov
2,
2011
4
kohberg-bread-featured

The Danish bread company Kohberg has launched an original and creative packaging so as to support the fight against  breast cancer. The company will donate to Danish Cancer Society  part of the revenue generated from the sales of their bread … Continue reading

Women, chocolate and advertising

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Sep
13,
2011
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chocolate-featured

Women love chocolate, chocolate loves advertising and advertising loves women. It is a chain like all chains of love. Why women love chocolates? Because we love feelings and chocolate brings sensations, be it white, dark, milk chocolate, in a box, … Continue reading

Lynx ‘Billions’, whose creativity is?

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Aug
12,
2011
0
axe-featured

Lynx, launched  the ad ‘Billions’ in the British TV, which shows hundreds of bikini-clad women running and swimming towards a man with a spray. Agency: BBH, London Creative Director: Rosie Arnold Director: Fredrik Bond Producer: Anna Hashmi Creative: Alex Grieve, Adrian … Continue reading

Condé Nast Influencer Network

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Jul
25,
2011
2
The Vogue Influencer Network

Condé Nast has launched the Influencer Network that consists in an exclusive group completed with the most influential fashion women selected by Vogue. In this platform for advertisers, 1.000 influential women share their opinions about fashion, beauty, events and hundreds of … Continue reading

What is this campaign announcing?

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Jul
20,
2011
1
What is this campaign announcing?

We’ve hidden the slogan and the brand of these three ads. The answer is: Stepping Stone, a Canadian sex-workers advocacy group launched this campaign so as to remind people that sex workers are people too.

The main creative women at the Spikes Asia 2010 festival

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Oct
1,
2010
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Creativas que protagonizaron el festival Spikes Asia 2010

The Spikes Asia 2010 Advertising Festival has finished a week ago in Singapure. This yearthe festival gave 273 Spikes Asia Trophiesaward across 11 categories and brought together almost 1,400 people connected to Asia Pacific’s advertising industry. Below, you can watch … Continue reading

Creativas que protagonizaron el festival Spikes Asia 2010

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Oct
1,
2010
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Creativas que protagonizaron el festival Spikes Asia 2010

El festival publicitario Spikes Asia 2010 finalizó la semana pasada en Singapure. Este año el festival ha entregado 273 Trofeos Spikes Asia repartidos en 11 categorías y ha congregado a casi 1400 personas del mundo de la industria publicitaria de … Continue reading

What women want in Europe according to Yahoo!?

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Sep
22,
2010
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Qué quieren las mujeres de Europa según Yahoo

Yahoo has launched in the UK, France, Germany, Italy and Spain Yahoo! Trends, a channel that covers the latest in fashion and beauty content, health, family and personal, and publish content from some of the most important publishing groups internationally … Continue reading

¿Qué quieren las mujeres de Europa según Yahoo!?

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Sep
22,
2010
0
Qué quieren las mujeres de Europa según Yahoo

Yahoo! ha lanzado en Reino Unido, Francia, Alemania, Italia y España Yahoo! Tendencias, un canal que abarca lo último en contenidos de moda y belleza, salud, familiares y personales, y publicará contenidos de algunos de los grupos editoriales más importantes … Continue reading