Mumbrella360 was held in Sydney on June 7 and 8 and Australia’s most influential media and marketing executives took part in the conference. One of the most interesting sessions was “Mad Men…

Today, McCann Erickson, the leading global marketing communications company, has announced that Vito Reig Gaston will be the new creative director responsible for L’Oreal’s account. Vito has a great experience in the advertising…

Chinese mothers are a forgotten consumer group by advertisers. This group is composed by careful buyers who are interesting in a wide range of products  for their children, such as:…

Ogilvy & Mather’s co-chief creative officers, Nancy Vonk and Janet Kestin, leave this advertising agency so as to launch a new company called “Swim”. Swim, which opens next month, will train creatives and give them…

New York, NY, September 7, 2011 — When Mandy Gresh decided to launch her own business, she faced a unique set of challenges. Mandy previously worked for large companies with established brand…

New York, NY, August 22, 2011.Manhattan based design and branding firm Thinkso Creative features strategic communications and marketing maven Elizabeth Howard in the third episode of the Tell Me More interview series. As the founding…

Manhattan-based design and branding firm Thinkso Creative presents the second episode of the Tell Me More interview series, featuring Lili Brown, the Chief Advancement Officer for Expeditionary Learning. “Someone said we…

Is for sure that a “glass ceiling” still exists in the West. Women are responsible for the majority household purchases, but companies with targeted women products still leaded by men.…